Wine lovers, whatever their level of knowledge, are often seduced by the idea of a wine tourism trip along France's wine routes. It's the best way to discover a vineyard, the specific characteristics of a wine, or the world of wine in general. And to get the full wine-tourism experience, why not immerse yourself in the comfort of one of France's most prestigious wine estates? luxury suite in the heart of the vineyards ?
What is wine tourism?
Wine tourism is a form of tourism that places the wine and oenology at the heart of the holiday. Wine enthusiasts come together to discover the world of wine and enjoy an immersive experience on a wine estate. Travellers can discover the world's rich wine heritage through a range of activities in the heart of nature: wine tasting, visits to vineyards, cellars and wineries, meetings with winemakers, etc.
In Provence, wine tourism takes on a special dimension, given the region's long and rich wine-growing history. Wine-lovers and travellers alike love to get together in the heart of France's wine-growing heritage to discover how wine is made and the different vintages of the region.
The Var, a region renowned for its wine tourism
Situated in the heart of Provence, the Var is an emblematic region for French winegrowing. It has to be said that the region enjoys an ideal Mediterranean climate and varied soils that are particularly well-suited to vine-growing. The Var terroir produces some excellent white, red and rosé wines, making it a dream destination for lovers of exceptional wines. Wine tourism is particularly well developed here, attracting thousands of tourists every year.
Between the sea and the mountains Var vineyards also offer a dream setting for an unforgettable holiday. The surrounding nature is perfect for a moment of relaxation, a unique tasting experience, a rewarding sporting activity (hiking, scuba diving...), or a cultural visit to the picturesque villages in the area.
Combine wine tourism with a luxury break for an unforgettable holiday
To make your wine-tourism trip a memorable one, Domaine Ultimate Provence suggests combining wine-making with a luxury hotel.
Discover our estate and our rooms
The UP hotel, 30 minutes from the Gulf of Saint-Tropez, is set in the middle of vineyards, combining modernity and tradition for an unforgettable stay. a unique wine tourism break. After discovering the winery, you will stay in a 4-star hotel entirely designed for your well-being. The spa and heated outdoor swimming pool offer the ultimate in relaxation, while the luxury hotel's bar and restaurant invite you to discover creative Mediterranean cuisine.
You can then stay in one of the hotel's 33 rooms, overlooking the village square or the vineyards. La luxury suite guarantees an unforgettable experience in magnificent surroundings, while the estate's wine producer will be waiting just a few steps away to help you learn more about the wines of Provence.
Enjoy tastings from our estate
To understand the whole wine-making process, nothing beats a tasting. Visit the UP estate tasting cellar to discover all the secrets of the estate and the winemakers. You can also visit the vineyard, and extend your experience by visiting the various partner estates.
But the experience doesn't stop there, and the UP restaurant also invites you to discover the region's culinary heritage, by sampling a menu with a personalised wine and food pairing from the estate.
Curious to learn more about the wines of Provence? The Ultimate Provence estate welcomes you to a magical setting in the heart of the Var, for an unforgettable experience. wine tourism in a luxury suite.
