Organising a corporate seminar can be time-consuming and tedious. The teams at Château de Berne en Provence can advise you on how to manage your event and offer you a range of accommodation solutions in an authentic and refined setting in Provence.
4 points for a successful company seminar
For a successful seminar, here is some advice from the team at Château de Berne en Provence.
A large number of corporate seminars are organised in France and around the world. If corporate events are becoming increasingly popular, it's because they are a powerful strategic management tool on which managers can rely. If your seminar is to be a success, you need a rigorous organisational approach and a setting that meets the organisation's expectations.
Define the objectives of your corporate seminar
Seminars need to meet a variety of objectives, ranging from strengthening team cohesion to launching a new product or project, as well as motivating or integrating employees. It can take different forms, but whatever the form, it must be organised according to its objective and its target. It is essential to define these two elements clearly. They will determine the success of your company seminar.
Questions to ask yourself for your company seminar
- What is the overall objective of this seminar?
- Should I strengthen my team's cohesion?
- Is it a gathering of "executive" employees and what is its purpose?
- Is the aim of this event to integrate new recruits?
- Is the aim to "weld" a new team together?
- Is the idea to offer your employees a moment of relaxation?
- Do you want to present a new product to customers, distributors or your sales force?
The answers to these questions will enable you to clarify the expectations of your participants, as well as the format and theme of your event. If designing and organising your event seems like a tedious task, don't hesitate to entrust it to the Château de Berne organising team.
Estimating the budget allocated to the organisation of the seminar
Whatever the objectives of the event you wish to organise, estimating the budget required to carry it out is an important step that should not be neglected. It's a rigorous and time-consuming stage, but one that also determines its success.
To carry out the costing work, you need to take certain parameters into account, such as :
- the number of participants at your event,
- the type of event,
- the style of accommodation required,
- the number of days you will be mobilising,
- the desired restoration,
- the place,
- transport time and methods,
- activities and other entertainment,
But also the nature of the event, marketing and communication costs, logistics, etc.
The Château de Berne team can help you with a quote.
Choosing the right date for your company seminar
Once you have defined your budget, you need to set the date for your seminar. To ensure that the people you are inviting are available, it is best to avoid certain periods, such as weekends or bank holidays, but also school holidays and national events.
Take your company's requirements into account too. Avoid the balance sheet closing period and busy periods if your business is seasonal.
Select the ideal seminar venue
The theme of the seminar, the target audience and the estimated budget are the factors that will determine the choice of location for the event. Travel times and logistical possibilities (proximity to stations or airports, etc.) should also be taken into account, as transport time is generally a non-productive part of your business seminar.
The choice of venue will depend on whether your seminar is going to be very business-focused or, on the contrary, a time for relaxation (for example, to celebrate good business results).
Château de Berne for your company seminar
Château de Berne en Provence is an ideal venue for this type of project. It's an authentic, refined winegrowing estate with everything you need for a successful corporate seminar.
There are three restaurants at the heart of the estate, including a gourmet bistro. There are rooms available for work and outdoor areas for relaxation or team building, as well as a wide range of sports and leisure activities in and around the estate: Spa, hiking, tennis, mountain biking, cellar visits and wine tasting...
You can also choose from a variety of accommodation options, ranging from the most classic to the most luxurious (private suite or villa) and the most unusual (privatisation of an authentic castle).
The teams at Château de Berne have a wealth of experience in organising this type of event and will be able to advise you according to the objectives of your company seminar.
The gourmet bistro for your company seminar
The restoration part is important and must also be selected from elements such as :
- Capacity,
- The average budget per person,
- How much time you want to devote to lunch breaks.
It is possible to create convivial moments, which can be extended to encourage informal relations. We offer table or buffet options.
Choosing our bistrot gourmand means opting for authentic cuisine, using quality products and respecting French culinary traditions, without being ostentatious.
To make your corporate seminar a success, it's important to surround yourself with the right partners. To give yourself the best chance of success, don't hesitate to entrust us with the management of your event.
